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Press Releases
JULY 2005
For Immediate Release
WHEN SYSTEMATICALLY APPLIED TO BUSINESS PROCESS REENGINEERING, LEAN WILL
BENEFIT CORPORATIONS
New York… By the mid-1990'-s the wave of corporate restructuring
called business process reengineering had become a euphemism for "downsizing".
It had started earlier in the decade as an exciting, new way of radically
redesigning and reorganizing an enterprise by lowering costs and increasing
quality of service. But, after only a few years, according to Michael Hammer,
co-author along with James Champy of the best-selling, seminal book on the
subject, Reengineering the Corporation, lack of sustained
management commitment and leadership, unrealistic scope and expectations and
resistance to change prompted management to abandon the still-young methodology.
In Productivity Press' new book, Creating
Lean Corporations — Reengineering from the Bottom Up to Eliminate
Waste, author Jeffrey Morgan provides a new methodology in which
lean principles are integrated into business process reengineering. With this
new, sustainable system, large and complex businesses can lower costs and
improve quality.
Unlike other books on business process modeling that advocate a top-down
approach, Creating
Lean Corporations provides specific procedures and real-world
examples of how, using a bottom-up approach, employees performing tasks are
empowered to create and manage their own portions of the business process. Each
task is defined using a task model that shows the input-output relationships
between tasks and their sequence.
This bottom-up approach is essential for creating and improving business
processes that are large and complex but still efficient. Morgan successfully
applied this system at General Motors and was awarded the prestigious Charles F.
"Boss" Kettering Award for one of the most important technological innovations
of 2000.
Highlights include:
- Hierarchies for managing large, complex systems and processes: Morgan
presents a template for all lean organizations that integrates functional
(horizontal) and process-oriented (vertical) groups into a single organizational
hierarchy where command-and-control is clear and direct.
- Process models that define the organization's business processes: A standard
method of process modeling allows business processes to be represented and
managed as hierarchies. The level of detail increases as one moves down the
hierarchy.
- A lean, bottom-up approach to business process reengineering: This works
much better than traditional top-down approaches on larger, more complex
business processes.
Creating
Lean Corporations is for all levels of business managers. Another
audience is educational and training groups, such as corporate training classes
and seminars and college level business courses.
List price is $35.00. Complimentary review copies are available to media contacts by calling
(212) 216-7865 or by e-mailing: leon.carter@taylorandfrancis.com.
Advance Praise For:Creating
Lean Corporations — Reengineering from the Bottom Up to Eliminate
Waste by Jeffrey Morgan
"By reducing redundant efforts and keeping tasks on schedule,
[Morgan's] system has resulted in a 25 to 30 percent improvement in Powertrain's
analysis productivity." —GM Newsline
"This excellent book stresses the all-important but
too-often-overlooked systems perspective of business processes as sets of
interrelated activities. A hierarchical structure model facilitates the
understanding and management of even large and complex processes. 'Optimize the
process first and then the tasks' is a central principle that the book puts into
practice by applying the Air Force's IDEF0 (Integration Definition for Function
Modeling) model to business processes." —William A.
Levinson Principal, Levinson Productivity Systems P.C.; Author, Henry
Ford's Lean Vision: Enduring Principles from the First Ford Motor
Plant
About the Author:Dr. Jeffrey Morgan is a senior project engineer
in the Powertrain Group of the General Motors Corporation. He has worked for GM
since 1985 and in 2001 received the prestigious "Boss" Kettering award for his
role in reengineering the business processes in Powertrain. Dr. Morgan received
a BSME from the University of Cincinnati and an MSE and Ph.D., Mechanical
Engineering, from the University of Michigan. He has published numerous
technical papers for professional journals and is a regular speaker at
professional conferences.
About Productivity Press:
Founded to provide world-class guidance for every level of an organization,
Productivity Press is unrivaled in publishing high-quality material on lean
manufacturing and business improvement. Our books, learning tools and
newsletter, Lean Manufacturing Advisor, are designed to help
educate and support organizations in their efforts to implement the advanced
management and manufacturing methodologies required to compete in today’s global
business environment.
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